FOUNDATIONS FOR WOMEN OF COLOR-all women of color
There use to be a time not too long ago when sisters of color --all sisters of color (Asians, blacks, Hispanics, Mediterraneans, south East Asia etc) had a very hard time finding cosmetic companies who would even cater to them let alone spend the time to make foundations that would work for their varying beautiful skin colors
Well ladies and some fabulous gentlemen--the time has come and here are just a few companies I have grown to love for their great cosmetics and their contribution to people of color:
Face Atelier--Canadian powerhouse cosmetic company Face Atelier last year introduced their line of foundations for women of color YEAH!!!!-- Fabulous coverage, fabulous coverage You can mix foundations to achieve the perfect hue for you and a little--very very little goes a long way--did I also say FABULOUS COVERAGE
http://www.faceatelier.com/ while you're their sign up for the great pro discount
Becca Cosmetics-Australian company sold now in Duane Reade Look section Well over 15 colors great coverage http://www.beccacosmetics.com/ Beautiful coverage.
Cinema Secrets--professional line for makeup artist and all you know I just cannot live without This line covers all the basis for everyone and every kit. If this makeup isn't in your kit then your kit just isn't complete http://www.camerareadycosmetics.com/
Bobbi Brown--love Bobbi-- Love her for her universal appeal for all people. Love her philosophy of pretty beautiful makeup. She has foundations for women of color that goes from the lightest to the darkest. I dare say Alek Wek can wear her foundations Work it Bobbi! Say it like Whitney (BOB-BAAAYYYY)
Iman Cosmetics--I've personally had the opportunity to work with Iman Cosmetics over the years and I have to say--love it The stick foundations are amazing--talk about coverage. Really there isn't one thing I don't love You'll find it in NYC in Duane Reade & Target http://www.imancosmetics.com/
Make Up Forever--has the fabulous HD foundation--great for professionals dealing with high definition and the not so professional. The line has 40 colors in all different skin tones. if you can't find your color here--honey I don't know what color you are :) http://www.makeupforever.com/ Sold at Sephora
Tarte Cosmetics--yes, they have branched out and have created foundation colors for women of color. I have tried it and I have loved it--even used this as part of my Women of Color class at the Makeup Show NYC. Liquid foundation has really great coverage. Tarte didn't create a lot of colors but I do appreciate the colors they do have--simply beautiful Now with a new improved pump that makes it easier to use. http://www.tartecosmetics.com/ Sold at Sephora
Covergirl-Queen Collection by the fab Queen Latifah love it. Foundation are great with good coverage and good colors. Honorable mention is to one of my shero's --Miss Pat McGrath a sistah who is in charge of the whole Covergirl scene. Much props Miss McGrath Available in drugstores across the country
Thi Cosmetics--ok I'll confess they don't do all women of color It has been developed for beautiful Asian woman In need of great foundations for your beautiful skintones don't overlook this fabulous company. http://www.thicosmetics.com/
Time has definitely brought some great companies to the forefront of the cosmetics industry--who actually care to cater to women of color. No longer are we ashy-looking, too red, having to wear a mask, look dry or just completely wrong. The time has come and I am very glad to see its finally here. Now foundations are available in creams and liquids, oil free, sheer and buildable coverage all for women of color. Being a part of the industry now-- I am very proud to say they are making strides to reach out to our communities. SO BRAVO
Honorable mention: Maybelline NY Fit Line, Cynde Watson-previously covered in this blog, Black Radiance
SIDE NOTE--THIS ARTICLE WAS WRITTEN AROUND THE TIME OF TYLERS PERRY'S MOVIE FOR COLORED GIRLS WHO COMMITTED SUCIDE WHEN THE RAINBOW WAS'NT ENOUGH. HENCE THE TITLE OF THE ARTICLE so please save your outrage of the word "colored" it is not there to offend.